Sunday 22 November 2009


The third part of freds visual language lesson we learnt how influential colours can be to each other how they make one colour appear differently when placed onto another so throughout the lesson we had coloured paper and placed our objects onto these this time we had a few violet and the complimentry to this which was yellow we put them onto the coloured paper and took pictures of these. on the darker colours such as black the yellow appeared more luminous. These were the experiments we did...



visual language -with fred!

Fred did visual language talks concentrating on colour we all got different colours to collect i had to get 10 violet objects i got a range of shades in this colour. the group was then told to split up into groups together with the other people who had the same colour as we did. Then we were told to organise the items any way which we could my group chose to do dark to light we thought this would have the better effect when we had finished.

For the second part of this task we had to choose 10 objects from our collection we chose 10 extremeties of the colour range and fred talked about Pantone and then we had to get the exact colour from the Pantone swatches which he had.
No news is good news! Part 2 message and delivery.

I have struggled with this section of the brief as I work with hand rendered images therefore find it difficult when I have to do something of a more technical side. I also didn't like working with limitations such as 2 colours plus stock i am very experimental and find it hard to simplify my ideas find it looks boring and unattractive especially as i don't like working in this way. Once i had figured out how to put the net on the computer and make sure it was the correct size i then had to work with the problem of then adding the type which way it would read i had many issues with the final idea and ended up not very pleased with the final product. I need to explore more into different types of stock and need more practice printing what settings etc i need to be using as i have never professionally printed anything before.
No news is good news!

I received a brief which required me to get a newspaper from saturday 17th October and to pick an article from this which gave interest to me, i chose an article about a lipgloss which could test if you had had a drink spiked with a date rape drug. Initially i thought this would be a very interesting subject to begin with as I researched into this subject further I soon discovered there were floors in the advertisement they had made it seem as if u could discretely drip the lip gloss into the glass and then if the tip turned blue your drink had a date rape drug into it. Yet this was not the case you got test strips in the box with the lipgloss that tested for drugs you only got 5 and this wouldn't be worth the £9.99 that they were asking for the lipgloss in the first place. I went with the idea of the commercial lipgloss and made 3 posters yet they didn't work out as well as i thought so i limited the idea down to date rape alone and concentrated on this and re did the posters as i had already got statistics for the amount that accounted over the years.

Friday 6 November 2009

Wednesday 28 October 2009

Tuesday 27 October 2009






This task was set to create a letterform using the boxes which we had collected at first we didn't know exactly what we were trying to achieve or what letterform to choose which would work the most effectively. We had an idea from the channel 4 adverts and how they create the number 4 in strange set ups high rise buildings hay bayles etc. then we were told we had to work with the shadows which completley confused the group! We decided we would try creating the letter E arranged the boxes a few times on took images through the view finder. Then we had black card and white then had to ciut and stick the card onto the boxes which made the letterform really clear!! why we arranged the boxes i have know idea if it was going to be made this obvious in the end we decided to make an L in the end it looked ok but our group find it hard communicating our ideas and really struggled with the understanding of the task.


Wednesday 14 October 2009

Wednesday 30 September 2009








OUGD101 Design Principles

Brief: How to..

My group was given the concept How to... still enjoy a night out when one of your friends becomes unwell. We needed to think of ideas in which we could inform an audience how this would be possible we were told we would be able to generate anything poster, flyer, leaflet in order to do this. We began to get together all our ideas we did this by brainstorming on an A1 sheet this was an easy way to see what we were dealing with and also gave us all more inspiration we aimed to get down 100 ideas before settling on one idea.

Tuesday 29 September 2009

OUGD101

Alphabet Soup: Design Principles

1st Presentation:

Monday the 29th the morning consisted of a presentation lead by Fred he taught about the basic principles of typography and how it came about we looked into some history of when it became a thing which would change how the world would see and read. I found it very interesting as type isn't something which i have looked into much on previous courses. We got given a handout which pointed out what makes a type different from the next and how it has been sculptured. I learnt key features of a typeface such as where the stem, leg and stroke are situated and also important key features like counter the counter i found interesting because I would never look at type or try and create a new type in this way although i have been taught negative drawing of an object.

Task one:

After the presentation we all returned back to the studio with Amber we were told to get out our research task from the summer brief in groups we had to combine all of our letterforms we needed to choose a way in order to group the letters together we chose to do them alphabetically. This was time consuming and to do it in this way we would need to do all the letters in the alphabet we should have chosen another way in order to make the most out of this exercise.